TalkSport wins rights to Brazil World Cup

TalkSport has secured broadcast rights for the 2014 Fifa World Cup in Brazil, as parent group UTV Media reports its revenue increased by one per cent in the third quarter.

Alan Brazil: former Scotland international footballer is a presenter on TalkSport
Alan Brazil: former Scotland international footballer is a presenter on TalkSport

The sports station will broadcast commentary from every match of the tournament, from the opening game on 12 June, to the final on 13 July. Special programmes will be broadcast from the country and the station has dedicated itself to bringing fans all the action and atmosphere throughout the tournament.

The BBC's Radio 5live also won rights to broadcast from the World Cup.

According to UTV Media's results for the three months to the end of September, the group, which also operated the third TV channel in Northern Ireland, reported revenue of £28.2 million in the quarter, up one per cent year on year.

Across the first nine months of the year, group revenue declined by seven per cent year on year, to £83.3 million, largely because of the tough comparatives due to the positive effect of the Euro 2012 tournament on TalkSport's revenues.

The Radio GB division, which includes TalkSport, reported revenues of £37.1 million across the nine months, down ten per cent year on year. In the three months to 30 September, Radio GB reported revenue of £13.1, a less severe drop at three per cent.

In the nine months to the end of September, TalkSport's revenue declined by 15 per cent, which UTV Media said represents an outperformance of the industry decline of eight per cent once the absence of Euro 2012 tournament is reflected.

Radio GB's local stations fared better, with local airtime revenues up eight per cent across the nine months, against a market up three per cent, although lower multiplex revenues meant total local revenues declined by three per cent.

UTV Media said the decline of three per cent in Q3 is in line with the radio market. TalkSport's revenue was up five per cent in August and eight per cent in September, while local revenues increased two per cent and one per cent respectively.

UTV Media said it expects this growth in TalkSport and local radio will continue into Q4 and it anticipates its Radio GB divisional revenue in the final quarter will be four per cent up on 2012.


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