Taylor names Observer and Guardian ad chiefs

Following his promotion to group ad director, Stuart Taylor has appointed ad managers for The Guardian and The Observer.

Following his promotion to group ad director, Stuart Taylor has

appointed ad managers for The Guardian and The Observer.



Agency sales manager Chris Pelekanou takes responsibility for The

Observer and Chris Willis, who was appointed northern advertisement

manager at the end of last year, assumes control of The Guardian.



Pelekanou joined The Guardian in 1992 as a client sales executive. Three

years later he became an agency group head before rising to sales

manager responsible for all newsprint agency teams in 1998.



Willis joined The Guardian in 1994 as a financial sales executive from

Accountancy Age, where he was display ad manager. Two years later he

became financial group head and moved up to finance and IT sales manager

in 1998.



During this time, he helped launch The Guardian’s Jobs and Money

supplement and The Observer’s personal finance section Cash.



Anne Waterson will replace Willis as northern ad manager, returning to

the position she held only a few months ago before moving to London as

head of international sales. Rumour has it that romantic interests are

taking Waterson back to Manchester.



Her deputy, Simon Darragh, who is responsible for driving the

international fashion, luxury goods and travel sectors, will step up to

take her place.



The Guardian has also announced that it is to release detailed section

readership research - Guardian and Observer Sections 2000.



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