Ten things you need to know

Ten things you need to know

BETC loses Diet Coke account

Diet Coke has moved its ad account out of BETC London. See Campaignlive.co.uk for more on BETC’s future.

Adam & Eve/DDB wins Aviva

Aviva has appointed Adam & Eve/DDB to its global advertising account after a final shoot-out also involving CHI & Partners.

Johnny Fearless closes doors

Johnny Fearless is closing with the loss of 15 jobs after the departure of its biggest client, Grafton Group.

Cancer Research UK reviews

Cancer Research UK is reviewing its creative account ahead of a new brand campaign in 2016. Abbott Mead Vickers BBDO will continue to work on some aspects of its health marketing.

AIS nets Alzheimer’s Research

Alzheimer’s Research UK has appointed AIS London to be its strategic and creative agency after a pitch process facilitated by Freestyle Marketing.

Adspend forecast dips again

The Advertising Association and Warc have revised their advertising spend forecasts for 2015 downwards for the second time this year. Adspend is expected to rise 5.6 per cent across 2015.

AOL appoints Alex Macnamara

AOL has hired Alex Macnamara, the managing director of Tremor Video, for the newly created role of head of multinational sales in London.

Antidote lands Healthspan

Healthspan, the vitamins and supplements brand, has appointed Antidote to its £12 million ad account.

Go Outdoors hires the7stars

Go Outdoors, the outdoor clothing and equipment retailer, has appointed the7stars to its £5 million media planning and buying account after a competitive pitch.

Awards shortlist revealed

Manning Gottlieb OMD, MediaCom and PHD have the most shortlisted entries for this year’s Thinkbox TV Planning Awards, with three each. For full details, go to Campaignlive.co.uk.


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1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

Job description: Digital marketing executive

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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