Terry Crews digs for 'Braziiiiiiiiiiiiiiiil' as World Cup gets underway

Terry Crews, one of Old Spice's favourite guys, is a screamer. This time he's screaming about "Braziiiiiiiiiiiiiiiil".

Terry Crews: Old Spice guy drills to Brazil
Terry Crews: Old Spice guy drills to Brazil

Crews says Old Spice thinks Brazil is amazing, and the brand wants to tell it so in person. So he turns himself into a drill, and drills to Brazil.

When he eventually gets to Brazil, he meets his Brazilian self, who is wearing a pair of yellow and green shorts, holding a yellow and green football, sporting a dodgy wig and drinking out of a coconut.

Brand: Old Spice

Agency: Wieden + Kennedy Portland

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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