The7stars scoops Warren Evans task

Warren Evans, the handmade wooden bed and furniture retailer, has appointed the7stars to handle its £1.5 million media planning and buying account.

Warren Evans: aiming to boost its marketing activity
Warren Evans: aiming to boost its marketing activity

The London-based furniture company has previously handled its media in-house, but is now looking to ramp up its spend for the coming months as it boosts its marketing activity.

Warren Evans has traditionally spent most of its media budget on press activity, with support from outdoor, radio and digital advertising.

However, the company, which concentrates its advertising activity on sale periods, will also consider investing in TV advertising following the appointment of the7stars.

The retailer, which has six stores across London and one in Brighton, has won several awards for its ethical use of materials, and uses Loveurope as its ad agency. It also uses the direct agency Lida on a project basis.

Julian Ireland, the7stars' head of strategy, will run the account at the media agency.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).