All three videos show a dog watching a little girl bouncing - the first on a Space Hopper, the second one on a sofa and third on a bed.
The first video has already received almost 3,000 likes and hundreds of comments.
— Bounce (@bouncing2016) November 7, 2016
It features the text ‘#BounceBounce’ written in John Lewis’ usual font.
John Lewis has not confirmed whether the video is part of its campaign, but many people now feel it is pretty likely.
It has already inspired many parody videos to be posted on YouTube.