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Tips from the top with Peter Souter: Part two

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

In this final part, Peter Souter explains how to apply your creativity to the brief of getting a job: "Find a way of attracting attention. Find a way of making yourself different to everyone else – like you would for a brand. People forget to advertise themselves."