Top 50 media agencies 2012

OgilvyOne Worldwide manages to climb 21 places to secure its place in the top 50, after doubling its billings since 2010.

Kodak is one of OgilvyOne's top spending clients
Kodak is one of OgilvyOne's top spending clients

Read Campaign's analysis of the full figures alongside the creative agency league table.

Holding Companies - ranked by media
Rank Rank Holding company Billings 2011 Billings 2010 Year-on-year Central
2011 2010   (£m) (£m) % change buying unit
1 1 WPP  2,902.70 2,721.20 6.7 Group M
2 2 Publicis Groupe  1,154.00 1,203.60 -4.1 VivaKi Trading
3 3 Omnicom  1,119.50 1,035.60 8.1 OPera
4 4 Aegis  1,100.30 1,141.00 -3.6 Aegis Media
5 5 Interpublic  365.7 340.6 7.4 MagnaGlobal
6 6 Havas  325 314 3.5 Havas Media

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 The big adland divide: culture vs collateral

The industry is splitting into agencies that make marketing collateral and those creating culture, says Adam & Eve/DDB's David Golding.

YouTube to stop 30-second unskippable ads

1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

Just published