Top 50 media agencies 2012

OgilvyOne Worldwide manages to climb 21 places to secure its place in the top 50, after doubling its billings since 2010.

Kodak is one of OgilvyOne's top spending clients
Kodak is one of OgilvyOne's top spending clients

Read Campaign's analysis of the full figures alongside the creative agency league table.

Holding Companies - ranked by media
Rank Rank Holding company Billings 2011 Billings 2010 Year-on-year Central
2011 2010   (£m) (£m) % change buying unit
1 1 WPP  2,902.70 2,721.20 6.7 Group M
2 2 Publicis Groupe  1,154.00 1,203.60 -4.1 VivaKi Trading
3 3 Omnicom  1,119.50 1,035.60 8.1 OPera
4 4 Aegis  1,100.30 1,141.00 -3.6 Aegis Media
5 5 Interpublic  365.7 340.6 7.4 MagnaGlobal
6 6 Havas  325 314 3.5 Havas Media
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BBH deputy ECD Caroline Pay exits
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1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

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