Tower block becomes pint in new Guinness ad

LONDON - Guinness has transformed a skyscraper into a giant pint for its latest TV spot.

The ad, created by Irish International BBDO, was directed by Peter Thwaites.

Client
Diageo
Brand Guinness Ireland
Titles Light Show
Production company GORGEOUS ENTERPRISES
Director Peter Thwaites
Producer Anna Hashmi
Director of Photography Alwin Kuchler
Agency Irish International BBDO
Creative Director Mal Stevenson
Art Director Catherine Lennon
Copywriter Sophie Farquhar
Concept Jason Haynes & Catherine Lennon
Service company Sofa, Prague
Editor Rick Russell @ Final Cut
Post production The Mill
Music Alpha 4 by Soundtree Music
On air 29 July 2008

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