Transport for London 'app' by R/GA London and New York

R/GA has developed a mobile application to help reduce congestion and improve the health of Londoners.

The app is designed to encourage people to walk and cycle more in the capital by rewarding this behaviour with exclusive offers and discounts from Recyclebank partners including Marks & Spencer, Planet Organic and Champneys. The app is supported by Transport for London.

Credits

Creative director, visual
Creative director, visual
Senior producer
Quality assurance
Interaction design
Sr. software engineer
Software engineer
Interaction designer
Copy director
Creative director, brand

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