Transport for London 'illusions' by M&C Saatchi

Transport for London has launched a road safety campaign aimed at tackling safety on London's roads.

The campaign comprises of three ads, created by M&C Saatchi, which are being rolled out to coincide with greater numbers of motorcycles, scooters and cycles on the capitals streets as spring approaches.

The activity is part of a wider £49.6m road safety campaign backed by Mayor of London, Ken Livingstone.


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