Trevor Beattie set to advise British Comedy Awards

LONDON - Trevor Beattie is set to take a stake in the British Comedy Awards, helping to steer the event's image and international expansion, according to reports.

Trevor Beattie...in talks with British Comedy Awards
Trevor Beattie...in talks with British Comedy Awards

Beattie, co-founder of Beattie McGuinness Bungay, is reported to be in talks with the BCA's producer, Unique Communications group.

According to the Guardian, Beattie is in the advanced stages of discussions over becoming a consultant.

Unique had a three-year deal with ITV to show the awards, but the agreement expired after this year's event, earlier this month.