Turkey of the week: Cheestrings, Fallon London

Jeremy Lee isn’t going to join the Cheestrings Brave Bones Club after seeing this spot for the Kerry Foods brand: "Encouraging children to take more exercise is one thing; encouraging them to eat greater quantities of processed cheese with a cynical membership platform is quite another."

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YouTube to stop 30-second unskippable ads
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1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

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