Turkey of the week: GoCompare.com "Airborne" by in-house

It's an easy target maybe, but Jeremy Lee thinks GoCompare is plunging new creative depths.

Turkey of the week: GoCompare.com "Airborne" by in-house

Inspired presumably by Danny Boyle’s epic opening film to mark the start of the London 2012 Olympic Games, Gio Compario is now granted a full 60 seconds of airtime for a spot that ratchets the irritation factor up to a totally new level.

Brand: Gocompare.com
Title: Airborne
Agency: In-house