Feature

Turkey of the Week - In-house/Pantene

Matt Williams feels like tearing his hair out every time the "research" ad for Pantene, created in-house, appears on TV:

Turkey of the Week - In-house/Pantene

"If you're going to run a 90-second ad, you better have something fun or entertaining. Sadly, this ad is neither, and it's a challenge to make it even halfway through the spot without nodding off. The presenter turns in a woefully unconvincing performance, and the scientists she interviews show exactly why they chose careers in research rather than acting."