Turkey of the week: Tesco Mobile, Kennedy Amsterdam

Louise Jack feels let down by Tesco Mobile’s new campaign: "The cut-the-waffle idea is good but, if you are going to get the sales patter over quickly to make time for ‘entertainment’, then the entertainment has to be good. These ads are as irritating as most mobile ads. In fact, the parrot one is actually painful."

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YouTube to stop 30-second unskippable ads
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1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

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