TURKEY OF THE WEEK

Mairi Clark picks on Young & Rubicam’s new campaign for Kronenbourg: ’It may have sounded good when the client saw the storyboard, but execution is everything. Maybe it’s meant to be kitsch, but it’s crap. Everything about it is awful: casting, acting, directing. What does it say to me? Only wankers drink Kronenbourg’

Mairi Clark picks on Young & Rubicam’s new campaign for

Kronenbourg: ’It may have sounded good when the client saw the

storyboard, but execution is everything. Maybe it’s meant to be kitsch,

but it’s crap. Everything about it is awful: casting, acting, directing.

What does it say to me? Only wankers drink Kronenbourg’



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).