TURKEY OF THE WEEK

Francesca Newland chooses the St Ivel Mature Cheddar commercial through Mitchell Patterson Grime Mitchell: ’The ad shows a mild-mannered worker trying to persuade his foul-tempered boss to insure the cheese-sniffer’s nose for pounds 12 million. Confused? So was I. The angry boss is stereotypically short, fat, balding and vain - not someone I wish to associate with my cheese butties’.

Francesca Newland chooses the St Ivel Mature Cheddar commercial

through Mitchell Patterson Grime Mitchell: ’The ad shows a mild-mannered

worker trying to persuade his foul-tempered boss to insure the

cheese-sniffer’s nose for pounds 12 million. Confused? So was I. The

angry boss is stereotypically short, fat, balding and vain - not someone

I wish to associate with my cheese butties’.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).