TURKEY OF THE WEEK

Francesca Newland was not impressed by the new Co-op ad: ’The word ’co-operative’ sounds nothing like the phrase ’cool for cats’. That is when Duckworth Finn Grubb Waters should have abandoned the idea of labouring with some lyrics until they vaguely fit the tune of the famous Squeeze hit. And I’m sick of ads that attempt to identify with the plight of parents by using a chaotic child’s party scene. This ad is not cool enough for budgies or poodles, let alone cats.’

Francesca Newland was not impressed by the new Co-op ad: ’The word

’co-operative’ sounds nothing like the phrase ’cool for cats’. That is

when Duckworth Finn Grubb Waters should have abandoned the idea of

labouring with some lyrics until they vaguely fit the tune of the famous

Squeeze hit. And I’m sick of ads that attempt to identify with the

plight of parents by using a chaotic child’s party scene. This ad is not

cool enough for budgies or poodles, let alone cats.’



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).