Twitter UK pre-tax profits almost double to £3.3m

Twitter UK's revenue reached £58 million and pre-tax profits almost doubled in 2014, according to documents recently filed at Companies House.

Twitter UK pre-tax profits almost double to £3.3m

The directors’ report and financial statements for Twitter UK reported turnover of £58.2 million in 2014, close to two and a half times (up 141.3 per cent) the £24.1 million it generated in 2013.

Twitter’s UK pre-tax profits reached £3.3 million in 2014, up 93.4 per cent year on year from £1.698 million in 2013.

According to Twitter's parent company's results in the US the UK business generated revenue of £92 million ($140 million) in 2014. The discrepancy between the £92 million and the £58 million is due to some revenues being accounted for in other territories.

Staff numbers rose to 126 by the end of 2014, up 72.6 per cent year on year. Staff costs were £12.5 million in 2014, up 68.2 per cent from 2013.

Wages and salaries costs were £10.8 million, putting the average salary at £85,730.

Yesterday Twitter confirmed that Jack Dorsey, the co-founder and co-creator, has been appointed as its permanent chief executive. Dorsey had served in the role on an interim basis since July, when former chief executive Dick Costolo stepped down

For an interview with Twitter's UK sales director, Dara Nasr, see Campaign this week.


Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published