UK enjoys creative revival at Cannes by winning 102 Lions

The UK, led by Adam & Eve/DDB, enjoyed a resurgence at Cannes last week, winning 102 Lions in total - including five Grands Prix, 26 golds and 25 silvers.

Harvey Nichols: won four Grands Prix for Adam & Eve/DDB
Harvey Nichols: won four Grands Prix for Adam & Eve/DDB

Adam & Eve/DDB was named Agency of the Year after landing four Grands Prix (all for Harvey Nichols’ "sorry, I spent it on myself"), as well as seven gold, four silver and seven bronze Lions.

OgilvyOne was the only other UK agency to win a Grand Prix, for its "magic of flying" work for British Airways in Direct. The shop also picked up five gold, one silver and two bronze Lions.

The judges awarded Wieden & Kennedy four golds – three in Film Craft (all for Lurpak – two for "Cook’s Range" in collaboration with Blink and one for "adventure awaits" with Wave Studios) and one in Creative Effectiveness (also for Lurpak). W&K also received two silvers and two bronzes.

Meanwhile, TBWA\London flew back with two gold Lions for "D Rose Jump Store" in Design and Outdoor, as well as three silvers and one bronze.

Other shops that took gold include PHD (two), Publicis London, R/GA London, Ogilvy & Mather, Mcgarrybowen, Don’t Panic and MPC (one each). Abbott Mead Vickers BBDO scooped two silvers and ten bronzes.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More