UN seeks shop for HIV and Aids creative task

The United Nations' HIV and Aids programme, UNAIDS, is looking for an agency to help make HIV testing "cool".

Victoria Beckham: ambassador
Victoria Beckham: ambassador

UNAIDS, which has reportedly secured Victoria Beckham as an ambassador, wants an agency to create a global visual campaign and is running the pitch from its Swiss headquarters. Agencies have until 11 April to reply to the request for proposal.

According to the tender document, UNAIDS wants "to make HIV testing ‘cool’ and create a grassroots movement led by young people".

The winning shop will develop a webpage and a 30-second film encouraging young people to get tested, among other creative work.

The pitch follows Mother London’s appointment to the UN’s Millennium Campaign creative account after a competitive pitch that was handled by Creativebrief.

Mother is tasked with creating activity to help the campaign reach its 2015 targets on improving sanitation standards in the poorest parts of the world.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
The top 10 brands favoured by Remainers and Brexiters
Shares0
Share

1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

Just published