Unilever to relocate European and global brand teams

Unilever is moving its 150-strong London-based European brand development team to Rotterdam while centralising its global brand development team in London.

Unilever to relocate European and global brand teams

The FMCG giant claimed the move will help ensure regional brand developers are at the centre of the region’s operations to make sure the business is "as agile and flexible and as possible to take advantage of fast-changing conditions in the marketplace".

It has decided to establish a European regional brand development hub in Rotterdam in 2013, with individuals relocating until 2014.

In addition, it will be moving global brand development teams, which are currently spread throughout Europe, to its offices in Blackheath in London, affecting 150 staff.

Unilever said in a statement: "As far as possible, it is our aim to retain our key talent and we will be exploring the preferences of everyone concerned regarding relocation to the new hub in Rotterdam and for those whose global roles will relocate to London. 

"We will also be discussing these plans with our external agency partners to ensure maximum continuity and the most effective ways of operating both during the transition period and beyond."


Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).