Unilever reviews Russian media business

- Unilever is understood to be reviewing its £17 million ($28 million) media account in Russia.

- Unilever is understood to be reviewing its £17 million ($28 million) media account in Russia.

The account is currently held by MindShare, which has worked on the business for the last three years.

Unilever is understood to have invited McCann-Erickson and Initiative Media to pitch against the incumbent.

Pitches are due to take place at the end of August and a decision is expected in September.



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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).