VCCP, MediaCom, Lida and SapientNitro among Campaign's Agencies of 2013

VCCP has won the title of Campaign's Advertising Agency of the Year, while MediaCom has picked up Media Agency of the Year and Lida has been awarded the title of Customer Engagement Agency of the Year.

O2: be more dog by VCCP
O2: be more dog by VCCP

Campaign’s definitive judgment of 2013, revealed in the print issue of Campaign this morning and the iPad later today, also included Twitter winning the title of Medium of the Year for the second time.

O2 was awarded Campaign of the Year for 'Be More Dog' by VCCP and Unilever was given the prize for Advertiser of the Year for work including "marmite rescue" by Adam & Eve/DDB and Bartle Bogle Hegarty’s creative for Axe/Lynx.

SapientNitro was given the title of Digital Innovation Agency of the Year, Ogilvy & Mather named Campaign's Advertising Agency Network of the Year and Group M was awarded the title of Media Network of the Year.

The detail on the awards above, and more, can be read in this week's The Annual – in print today and on Campaign's iPad app on iTunes.

Campaign Annual 2013: Campaign's view of the year

Advertising Agency of the Year: VCCP

Media Agency of the Year: MediaCom

Customer Engagement Agency of the Year: Lida

Digital Innovation of the Year: SapientNitro

Medium of the Year: Twitter

Campaign of the Year: O2 'Be More Dog'

Advertiser of the Year: Unilever

Advertising Network of the Year: Ogilvy & Mather

Media Network of the Year: Group M

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Grey London changes name to Valenstein & Fatt to promote diversity and tolerance

Grey London is making a statement against a recent surge in racism and nationalism by changing its name to Valenstein & Fatt, with the surnames of its two Jewish founders appearing above the agency's doors for 100 days.

Why Cosabella replaced its agency with AI and will never go back to humans
Shares0
Share

1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

Just published

More