'style superhero' by St Luke's has launched its Christmas ad starring its brand ambassadors Fearne Cotton and Holly Willoughby.

The spot, by St Luke’s, positions the online retailer as a "style superhero" that solves all of its customers’ gift-related dilemmas. It was written by Ed Redgrave, art directed by Dave Wigglesworth and directed by Henrik Sundgren through Acne Production.

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