Viacom to bring Breaking Bad to Freeview with Spike launch

Viacom, which owns Channel 5, will launch Spike, a new free-to-air channel featuring the full series of Breaking Bad, next month.

Breaking Bad: coming to Spike in the UK
Breaking Bad: coming to Spike in the UK

It will be the first time that Breaking Bad will be shown in its entirety on British TV when the channel launches on 15 April. Spike is already a channel in the US.

The new channel will show new seasons of The Walking Dead as well as British shows including the Vinnie Jones-fronted Police Interceptors Unleashed.

The schedule will also have Lip Sync Battle, a show transferred from the US Spike channel, as a flagship programme. It is presented by LL Cool J and executive produced by Stephen Merchant, the British comedian.

There will also be dramas including Olympus, Justified and Sons of Anarchy, as well as reality TV shows Spike airs in the US such as Catch a Contractor and Frankenfood.

Spike will take slot 31 on Freeview and 5USA will move to 21. Viva is currently in the 21 slot and Viacom said that it will become a purely music channel and sit within the MTV music offer. The 24-hour channel will also be available on Sky TV, Freesat and Freeview.

Ben Frow, the programme director at Channel 5, and his editorial team will oversee commissioning, scheduling and acquisitions for Spike.

He said: "Spike is a driven, high-energy channel offering a point of view and programme mix I think is different from anything else on British TV right now. I can’t wait to see our viewers embrace this exhilarating new channel."

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
How easyJet transformed customer data into emotional anniversary stories
Shares0
Share

1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

Just published

More