Vizeum picks Martell as first planning chief

Louise Martell, a global strategy director at MediaCom, is joining Vizeum UK in the newly created role of head of planning.

Vizeum picks Martell as first planning chief

Martell will report to Richard Morris, Vizeum’s managing director. 

Joining MediaCom in 2002, Martell became a global strategy director last year. She worked on Mars, Universal Pictures, Sky, Now TV, Boots, eBay and Sony.

Between 2001 and 2002, Martell was a communications planner at St Luke’s. Before that, she spent a year in Australia at OMD. 

Jem Lloyd-Williams, the executive director for product and innovation at Vizeum, said: "Lou offers fantastic strategic thinking, a natural flare for honing and simpli-fying ideas and a forensic knowledge of how best to activate in all channels."


Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published