Vodafone Ireland has launched its first campaign since appointing Grey London to the business.
The campaign called 'manifesto' focuses on Vodafone’s customers going about their everyday lives.
The ad sees the launch of creative strategy developed by Grey London ‘Our Network Your Playground’.
Written and art directed by Jonathan Marlow, the ad was shot in across Ireland and features music from The National. The ad was directed by Simon Ratigan through HLA.
The campaign will run across TV, print, outdoor and digital.