Volkswagen 'Golf Cabriolet' by DDB UK

DDB UK has created a TV campaign to mark the return of Volkswagen's Golf Cabriolet to the car market.

The spot evokes childhood memories of having fun in open-top toy cars, with the Kinks track Days as the soundtrack.

It was written by Mike Crowe, art directed by Rob Messeter and directed by Benito Montorio through Blink Productions.