VW Beetle relaunches in Germany

- Volkswagen has announced it will launch its revamped Beetle into the German market later this month with a print and TV campaign created by DDB Needham in Dusseldorf.

- Volkswagen has announced it will launch its revamped Beetle into the German market later this month with a print and TV campaign created by DDB Needham in Dusseldorf.

VW says it already has 100,000 reservations for the car. Next week VW is set to announce which other European markets the Beetle will initially launch in.





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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).