Watch: House of Peroni brings 'Amare L'Italia' to London Cocktail Week

Peroni Nastro Azzurro has gathered renowned mixologists for House of Peroni, a pop-up taking place at London Cocktail Week to serve specially created cocktails inspired by their love of Italy.

Each of the seven cocktails on offer blend Italian heritage spirits with Peroni Nastro Azzurro, and a twist of Mediterranean flavour. 

Peroni's resident master of mixology, Simone Caporale, said: "It's all about the love of Italy in terms of the flavour, colour, style and culture."

The brand flew the six participating mixologists to Venice over the summer to develop the bespoke cocktails whilst experiencing Italian flavours first-hand. 

The House of Peroni will be running until 9 October at London Cocktail Week in Old Spitalfields Market. 

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Making media fun again: why we must free our industry from outdated models
Shares0
Share

1 Making media fun again: why we must free our industry from outdated models

The industry needs an audience-first media revolution that balances brand and outcomes, writes Mindshare's global chief executive.

Just published

More