Watch: How many Olympic sponsors can you name?

The Olympic Games start tonight so we hit the streets of London to find out how many sponsors the public could name.


Most popular correct answers included fast-food brands McDonald's and Coca-Cola and many people wrongly thought that sports brands such as Adidas were partnering with the event.

Earlier this week a survey revealed that most people could not remember which brands sponsored the London 2012 Olympics, with almost half saying they were unaffected by whether or not a brand was a sponsor.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).