The Week: Advertising news - BBH and Tango go anti-PC

Tango's latest campaign, called "save Tango" and created by Bartle Bogle Hegarty, is a cheeky attack on political correctness.

Britvic believes that people now think they are taking themselves a little too seriously and the campaign sets up Tango as a British institution that needs public support to save it. It begins with a series of ten-second teasers, all showing un-PC situations, that have already been seeded on YouTube, generating more than 40,000 views in less than a week. A website called has also been set up.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).