The Week: Advertising News - Church to front Virgin ads

Virgin Holidays has signed Charlotte Church to front an ad campaign that will break on 4 May.

In the TV ad, which is backed by radio, outdoor, online and DM, Church outlines her holiday wishes in a version of the song I Want The World, originally sung by Veruca Salt in Willy Wonka and the Chocolate Factory. The campaign was created by Elvis Communications.

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).