The second part of the Government's planned anti-binge-drinking ad campaign is expected to highlight the fact that alcohol can impair sexual performance and even cause impotence. The campaign, which will be created by VCCP, is due to launch in June after the first phase, which will target middle-class drinkers.
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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).