The Week: Advertising News - M&S pushes ethical plan

Marks & Spencer is launching a campaign designed to promote its £200 million ethical plan. The work also pokes fun at other companies that have given up on fashionable ethical issues because of the recession. The press and digital campaign breaks this week with an ad outlining its manifesto. It ends with the line: "Above all, doing the right thing is doing it today, because our planet can't wait until tomorrow."


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).