The Week: Brand News - Coca-Cola to go herbal

Coca-Cola is planning to launch a drinks range based on traditional Chinese herbal ingredients and recipes in the first quarter of next year. The company has also signed a deal with the Italian coffee brand Illy to develop a range of premium ready-to-drink coffee products.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).