The Week: Brand news - Waitrose eyes rural market

Waitrose is attempting to increase its share of the rural market with plans to open small stores with an emphasis on locally produced groceries. The programme will involve more than half the space in each store being devoted to fresh produce, and is being trialled in Cambridgeshire.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).