The Week: Digital reviews - VCCP lands NHS business

The NHS has hired VCCP to develop an online advertising campaign to promote NHS career options, aimed at 14- to 19-year-olds. The agency will produce a series of video clips showing people messing around. The strapline is: "Or do something more worthwhile."

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).