The Week: Digital Reviews - Walt Disney reviews £100m European media account

Walt Disney Studios has kicked off a pitch for its estimated £100 million pan-European media planning and buying account.

The business, which is held by Carat, is being reviewed via the Walt Disney procurement department. It covers Disney-branded films, such as 0, as well as the Buena Vista music and film distribution business and the Disney TV channels.

The £17 million UK account, which includes media buying for properties including High School Musical, moved into Carat from Vizeum as part of a wider consolidation process in 2005. The agency already handled the majority of the pan-European business.

A Disney spokeswoman said: "Walt Disney Studios has launched a review of its European media agency support, as it continues to roll out a standard 'best practice', procurement-led process across all of its business units. This follows a similar process being undertaken in other marketing agency sectors."

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).