The Week: Media news - WPP splits 24/7 Real Media

WPP has divided 24/7 Real Media, the company it bought a year ago, into two, and moved the search function into Group M. The division will be headed by Ed Stevenson, the managing director of 24/7, who becomes Group M's search operations director. 24/7 Real Media will continue to run its ad network and targeting technology.


Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content