The Week: People news - Baylay takes on BBC role

Sharon Baylay, Microsoft's former online services manager, has joined the BBC as its director of marketing, communications and audiences. Baylay, who replaces Tim Davie, the newly promoted director of audio and music, joined Microsoft in 1993. Before Microsoft, she worked at IBM, Apple, Compaq, Computacenter and Olivetti.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).