This week's top Vines: Pepsi Max, Lindt Chocolate and Fujitsu

Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines, featuring dancing bears, magic cola and seizure-inducing stop motion.

How do you make a chocolate bear interesting? Make it dance, of course. This was possibly the conclusion reached by Lindt staff mulling over their next foray in the world of Vines. Make your own mind up whether they achieved this or not.

Pepsi Max brings new meaning to the phrase "give me a top up" with a new Vine promoting its no sugar beverage. If only I could do this with beer.

If you suffer from epilepsy, look away now. This seizure-inducing Vine from Fujitsu (#FujitsuForum) is enough to give anyone a head implosion. Health risks aside, it's a fun example of what can be done with stop motion shooting with a live subject (can you spot the giant robotic arm?).



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1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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