William Reed, publisher of The Grocer, has gained a bigger slice of
the food market by buying Miller Freeman’s UK food and retail
exhibitions and the monthly magazine, Food Manufacture.
The deal was completed just hours before the two exhibitions - Food and
Drink Expo and the associated Convenience Retailing Show - opened at the
NEC on 19 March.
The Miller Freeman exhibition Forecourt International was also included
in the package and will sit alongside William Reed’s Forecourt Trader
The publisher plans to fold Food Manufacture into its own title, Inside
Food and Drink. Food Manufacture was first published in 1927. It is
aimed at suppliers and pulls in large chunks of its ad revenue from
The first combined issue will appear in May and will have a controlled
circulation of 11,500 plus around 900 subscriptions.
Jerry Gosney, director of publishing at William Reed, is currently in
negotiations to hire a number of Miller Freeman’s sales people.
Food Manufacture’s ad manager Steve Negus, who ran a team of three, may
move over along with the Chiswick-based exhibitions sales team.
Gosney commented on the deal: ’There is a natural fit between Food
Manufacture and our Inside Food and Drink. The former has a strong
technical focus, while Inside Food and Drink has won respect for the
intelligent and newsy way in which it deals with key issues.’