Wins this week: Diesel, TfL, Meantime

Jeans, bingo and beer feature in this weeks round-up of creative, digital and media accounts on the move.

TfL: Outdoor Plus has a won a contract for London underpass sites including Wembley Way
TfL: Outdoor Plus has a won a contract for London underpass sites including Wembley Way

Diesel has reappointed Anomaly Amsterdam as its global agency of record, six years after the shop resigned the account. Anomaly's first work for Diesel will arrive in February, consisting of an integrated campaign across TV, print and digital.

Transport for London has chosen Outdoor Plus to bring digital advertising screens to road underpasses across the capital after a competitive pitch. The new contract will see Outdoor Plus introduce new screens at six road underpass locations along main arterial routes including the A3 Kingston, the A40 in Ealing and the northern ring road at Wembley Way. Subject to planning permission, a further three sites could be added.

Meantime Brewing Company has appointed Above & Beyond as its lead creative agency without a pitch. The independent agency’s responsibilities include the creation and delivery of all advertising and content-led marketing initiatives as well as packaging and design around a new brand platform for the craft beer brand.

SofaWorkshop has appointed CreativeRace as its social media agency without a pitch. The incumbent is RenderPositive, which is continuing to work on the brand’s digital account.

Sky Bingo has hired bigdog to launch the brand’s upcoming TV and digital ad campaign. There is no incumbent.

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How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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