The World: Beijing - Agencies compete for digital Wrigley business

Wrigley has called a pitch for the digital creative account for its entire portfolio of brands in China.

The company has invited up to five agencies to participate in the review, including Agency.com, Digitas and Tribal DDB.

The account incorporates all of Wrigley's chewing-gum range, including Extra and Juicy Fruit, as well as all of its confectionery brands, such as Skittles and Sugus.

It is not yet known whether Wrigley will split the account between two agencies or just appoint one single shop.

Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).