The World: Chicago - Leo Burnett hires Credle as US chief creative

Leo Burnett Worldwide has appointed Susan Credle as its chief creative officer in the US.

Credle will join the agency in October from BBDO New York, where she has worked as the executive creative director since 1995, leading the agency's M&M business.

She replaces Leo Burnett's former chief creative officer, John Condon, who left the agency earlier this year to pursue other opportunities.

Credle will oversee the creative output of Leo Burnett and Arc USA, reporting to Leo Burnett's existing worldwide chief creative officer, Mark Tutssel.

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).