The World: Hamburg - Scholz & Friends wins Commerzbank business

Scholz & Friends Hamburg has won a portion of the advertising for Germany's second-largest private bank, Commerzbank. The agency will work on the bank's private customer business division and is briefed to develop a new overall identity for the institution.

Petra Borisch, the head of marketing for the Commerzbank division, said: "We have investigated all components of our positioning and brand identity. The concept from Scholtz & Friends Hamburg was convincing."

Meanwhile, the agency's Berlin office has been picked to handle the above-the-line account for the German retail chain Real SB Warenhaus. The agency will work on communications for the company's 288 stores, focusing on point of sale and promotions.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).